"Add" is a decorative and functional magazine holder designed for both residential and workspace environments. Created by renowned designer Alvaro Diaz Hernandez, this minimalist piece combines form and function to optimize space and add a touch of style to any room.
The main structure of "Add" is made from iron rods, utilizing cutting, bending, welding, and painting techniques. The solid wooden base, finished with a matte black paint and varnish, adds a touch of warmth and elegance to the design. The base features bores and grooves on the sides to securely hold the metallic structure, ensuring stability and balance.
Measuring at 950 x 410 x 180 mm, "Add" is a lightweight accessory, weighing only 1.5 kg. Its weightlessness allows for easy handling and placement. The magazine holder can be vertically leaned against a wall, making it a space-saving storage solution. For added versatility, an extra accessory is included, allowing the structure to self-sustain when placed in other areas of a room.
Designed to be fully customizable, "Add" can store a variety of objects, including books, magazines, photographs, and even trendy accessories like scarves, gloves, and sunglasses. Its minimalist design and clean lines make it suitable for all ages, from kids to teenagers and adults.
The concept behind "Add" was to create a magazine holder that not only serves its initial function but also adds value through its structure and use of materials. The design is based on extensive research into shape and function, resulting in a subtle and functional formal language.
In recognition of its outstanding design, "Add" was awarded the Bronze A' Design Award in the Furniture Design category in 2015. This prestigious award is bestowed upon designs that demonstrate creativity, resourcefulness, and a commitment to improving quality of life through art, science, design, and technology.
With its sleek design, functionality, and versatility, "Add" is the perfect addition to any space, providing both storage and style in a single piece of furniture.
Project Designers: Alvaro Diaz Hernandez
Image Credits: Alvaro Diaz Hernandez, 2015
Project Team Members: Alvaro Diaz Hernandez
Project Name: Add
Project Client: Alvaro Diaz Hernandez